Sample report. Desert Breeze Air is a made-up business and these numbers are for illustration only. Your own scan uses your search terms and what they cost you. Get my free Leak Scan · leakproofads.com
Leakproof Ads · Leak Scan
Desert Breeze Air
Search terms from Jun 29, 2026 to Sep 27, 2026 · 28 different searches · $9,009 spent
Where the junk spend went
| Kind of search | Searches | Clicks | Cost | Costliest example |
|---|---|---|---|---|
| Commercial work | 1 | 26 | $390 | commercial hvac repair |
| Job seekers | 4 | 42 | $293 | hvac jobs near me |
| Do-it-yourself searches | 1 | 18 | $90.00 | how to clean ac coils |
| Parts and retail shoppers | 2 | 17 | $76.00 | ac filter replacement |
| Other trades and products | 1 | 13 | $65.00 | window ac unit |
| Services you don't offer | 1 | 3 | $60.00 | swamp cooler repair |
| Training and certification | 1 | 2 | $15.00 | hvac school near me |
The costliest junk searches
| Search | Clicks | Cost | Why it is junk | Block we would install |
|---|---|---|---|---|
| commercial hvac repair | 26 | $390 | Commercial work (you serve homes only) | "commercial" |
| hvac jobs near me | 26 | $156 | Job seekers (contains 'jobs') | "hvac jobs" |
| how to clean ac coils | 18 | $90.00 | Do-it-yourself searches (contains 'how to clean') | "how to clean" |
| hvac technician salary | 11 | $88.00 | Job seekers (contains 'salary') | "salary" |
| window ac unit | 13 | $65.00 | Other trades and products (contains 'window ac') | "window ac" |
| swamp cooler repair | 3 | $60.00 | Services you don't offer ('swamp cooler') | "swamp cooler" |
| ac filter replacement | 13 | $52.00 | Parts and retail shoppers (contains 'ac filter') | "ac filter replacement" |
| hvac salary texas | 3 | $27.00 | Job seekers (contains 'salary') | "salary" |
| ac capacitor home depot | 4 | $24.00 | Parts and retail shoppers (contains 'home depot') | [ac capacitor home depot] |
| how much do hvac techs make a year | 2 | $22.00 | Job seekers (contains 'make a year') | "make a year" |
| hvac school near me | 2 | $15.00 | Training and certification (contains 'school') | [hvac school near me] |
Does it keep coming back?
stopped by the one-time cleanupadded by the weekly watchnot stopped: weeks 1 to 4, and junk in the week it first appeared
We replayed your 13 weeks in order, each week knowing only what earlier weeks had shown. A cleanup was built from weeks 1 to 4. After every later week the list was rebuilt, and new blocks took effect the week after. In the latest four weeks the cleanup alone would have stopped $260, about $283 a month. The weekly watch would have stopped a further $40.00, about $43.48 a month: junk that first appeared after the cleanup and then came back.
The low end of the range, $32.61, is cut by a quarter because the junk left after the cleanup is still falling.
The replay also shows the risk in blocking: the early blocks would have stopped $6.00 of searches that later proved worth having. The list we would install today is built with the whole period in view and leaves those searches alone.
Searches that need your call
These are not counted as junk above. Tell us which ones you want, and the numbers are updated.
| Search | Clicks | Cost | Question |
|---|---|---|---|
| ac repair tucson | 3 | $48.00 | Names Tucson, which isn't in your towns. Do you serve it? |
| boiler repair near me | 2 | $28.00 | Do you offer 'boiler'? |
| ac capacitor | 3 | $21.00 | Often junk ('capacitor'). Do you want these searches? |
| free ac unit for low income | 2 | $13.00 | Often junk ('free'). Do you want these searches? |
What the cleanup would install
10 negative keywords in one shared list: 8 phrase match and 2 exact match. Together they cover $989 of the junk above. The first three are below; the full list and its ready-to-upload file come with the one-time cleanup. Nothing is installed by this scan.
| Negative keyword | Junk searches it stops | Their cost in this period | Example |
|---|---|---|---|
"commercial" | 1 | $390 | commercial hvac repair |
"hvac jobs" | 1 | $156 | hvac jobs near me |
"salary" | 2 | $115 | hvac technician salary |
"words" is a phrase-match negative: it stops any search that contains those words in that order. [words] is an exact-match negative: it stops only that search.
Safety checks. No block touches any of the 3 searches that produced a conversion or a call. Each block was tested against 2,289 searches it must never stop: every other search in the export, 11 keywords, and 2,262 likely valuable searches built from your services and towns. 7 broader blocks failed a test and were dropped or replaced by narrower ones.
What we recommend
A one-time cleanup fits this account better than a subscription. We recommend the $49 a month watch only when it would add at least three times its fee and its low end covers the fee. Here, the weekly watch would add about $43.48 a month, under the $147 (three times the fee) needed. The cleanup gives you the full list as a ready-to-upload file, we check that it was installed, and we re-scan after 90 days.
How to read these numbers
- They are estimates and cover only the searches Google shows in the search terms report. Google hides part of the low-volume searches.
- A search is counted as junk only when it cannot become a customer for this business: a job seeker, a how-to, a part to buy, another trade. Anything unclear is listed for your call, not counted.
- The replay assumes the blocks are applied to every Search campaign. A search that appeared once and never returned is not counted as future savings.
- Blocks are exact or phrase match. Google does not extend negatives to plurals or synonyms, so we count only what a block will certainly stop.
- Local Services Ads are not part of this scan.